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Design Talk 23. Rob Graham, Global Head of UX, AstraZeneca live at MEX/16

The healthcare and pharmaceutical industries are increasing their investment in digital experience design at a key moment in their wider transformation. With experimental new business models such as payment based on patient outcomes rather than product volumes, digital services are being trialed for both patient health tracking and as a form of direct treatment. Rob Graham, Global Head of UX at the pharmaceutical giant AstraZeneca, and someone who has led user experience departments in large …

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User story: snap snap snap

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User story: snap snap snap

Wall Street was already hustling and bustling at 7:30am on the Monday before Thanksgiving. However, amid the desk workers jostling their way into the skyscrapers, a few tourists posed for their photos in front of the New York Stock Exchange. Behind them, positioned between three American flags and beneath six towering Corinthian columns, a lurid yellow banner proclaimed incongruously: ‘NYSE: Add us on Snapchat’.

The juxtapositioning of classical architecture and transient, garish advertisi…

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4 UX inspirations and our process for discovering them

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4 UX inspirations and our process for discovering them

What do ZTE, fabric, network performance and Apple’s 3rd party software integrations have in common?

These are just a few of the subjects we’ve been exploring as part of an internal MEX project called ‘Friday inspirations’, initiated by Alex Guest in May 2016.

The project developed from our move to Basecamp for collaboration between MEX team members. Basecamp 3 includes a feature called ‘Check-ins’: recurring questions sent out automatically at a particular time. In this case, it wa…

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Design Talk 22. Agile marketing; Roland Smart, VP, Social & Community Marketing, Oracle

Agile has become the de-facto approach to rapid, user-centred product development.  However, it is not just for coders.  In fact, Agile is at its most effective when product management and marketing work in the same rhythm.  In this episode, hosts Marek Pawlowski and Alex Guest are joined by Roland Smart, author of ‘The Agile Marketer’ and someone who has seen these practices first-hand on the agency side with pioneering UX consultancy Adaptive Path and now client-side with Oracle, one of the…

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Summary from MEX/16: new skills for a changing world of experience design

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Summary from MEX/16: new skills for a changing world of experience design

This much was clear from MEX/16: we must prepare for a future quite different from today’s world of smartphone primacy.

Emerging technologies such as virtual reality, artificial intelligence and multi-sensory interfaces are changing the skills required for good user-centred design. The impact will be felt throughout, from organisational strategy to the crafts of interaction design and user research.

Although the agenda for the 16th international MEX in London had been designed in advanc…

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Design Talk 21. Summary from the MEX/16 conference

MEX/16 brought together a diverse set of designers, strategists and digital pioneers to define new ideas and best practice for experience design.  The two day conference, hosted in London by Marek Pawlowski, Alex Guest and Patrizia Bertini, is recapped in this special edition of MEX Design Talk.  Building on 12 years of MEX events, the conference combined workshops, expert talks and tangential inspirations to push the boundaries of design practice.

In addition to the podcast, there is also…

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Experiential clues in emerging technology

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Experiential clues in emerging technology

This is part of a series of provocations to fuel discussions at the MEX/16 conference.  Follow @mexfeed for more, join the debate at #mexdesign16 or by posting your comment below.

And you are?

You can do much more when you can verify who a person really is. Users’ most important digital experiences have always been prefixed by the process of verification: logging in to apps, accessing financial services, buying goods. The requirement for a username and password defines these interaction…

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Industrial rhythm, migration, nostalgia: the societal fabric enveloping UX

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Industrial rhythm, migration, nostalgia: the societal fabric enveloping UX

This is part of a series of provocations to fuel discussions at the MEX/16 conference.  Follow @mexfeed for more, join the debate at #mexdesign16 or by posting your comment below.

When we get it right, individual user needs are interpreted in the context of societal fabric.

Every individual exists to some degree in civilised structures, which inform their behaviour, aspirations and the willingness to try new things. Those structures evolve slowly, beginning as a flicker of movement with…

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User research. What next?

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User research. What next?

This is part of a series of provocations to fuel discussions at the MEX/16 conference.  Follow @mexfeed for more, join the debate at #mexdesign16 or by posting your comment below.

Everything we do starts with users. At least, it should.

The efficacy of design is determined by our understanding of behaviour.

I have no patience for circular debates over semantics, but whichever moniker you choose to apply to this practice – be it UX, CX, service design or any other guise of your choosi…

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Spectacles as a gateway to novel visual conversations

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Spectacles as a gateway to novel visual conversations

Who would pay $130 to adorn their face with plastic spectacles of questionable aesthetic merit, capable of recording a mere ten second burst of video? You could be forgiven for dismissing Snap’s Spectacles as a symptom of an over-funded and over-hyped start-up culture.

However, they possess a characteristic which merits further investigation: charm.

Since news of Spectacles surfaced there has been a natural tendency to compare them with Google Glass. They…

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