Join us for the 15th international MEX in London in March 2015. 2 days where 100 creative thinkers learn, network and define the future of digital user experience.

A predictably better user experience

Microsoft Research has suggested a method to overcome the latency which can hamper the user experience of network-hosted services, such as connected Xbox games. The DeLorean approach relies on predicting user behaviour so that servers can calculate several possible future outcomes concurrently. By combining these predicted outcomes with bandwidth compression, the server delivers multiple possible […]

August 27, 2014 | By Marek Pawlowski | 0 comments

The tactile and audible experience of BMW’s i3

“You can hear the faintest murmur of wheel bearings and axles whirr, of suspension heaving, of wind rustling, of tyres swishing – first with slush under the wheels and then later you can hear that it’s just water. Occasionally you can hear the wipers quietly ‘wup’, and the indicators softly ‘plick-plick’. You can hear the […]

August 20, 2014 | By Marek Pawlowski | 0 comments

User experience lessons from a startup’s demise

“I will never forget the shock of the first week, September 2012: our surveys had indicated big demand coming up (70 percent of 250 target market respondents had said they would buy the product)…People really liked the idea! Then we got knocked out of La-La land back into reality. On the first day, we had […]

August 19, 2014 | By Marek Pawlowski | 0 comments

Diverse people and diverse ideas make better products

It means something when an influential CEO like Tim Cook, representing a company as widely imitated as Apple, says: “…from the very earliest days we have known that diversity is critical to our success. We believe deeply that inclusion inspires innovation. Our definition of diversity goes far beyond the traditional categories of race, gender, and […]

August 13, 2014 | By Marek Pawlowski | 0 comments

Finding user motivations between the numbers

Asking users what they want and aggregating those numbers provides data which can seem compelling and conclusive. However, it can also be a fickle guide to making good design decisions. At worst, the aggregate picture removes you from the specific motivations which influence users as individuals. Kantar recently announced results from their survey of mobile […]

August 11, 2014 | By Marek Pawlowski | 3 comments

Tablets, sunsets and ergonomic misadventures

A calm sunset on a high tide in Blakeney (not taken on an iPad!)

The number of sunsets observed through the digital filter of an iPad is increasing. From about the second week in July, when British schools start their summer holidays, the waterfront near my house fills with tourists who flock to see one of the few places on the East coast of the UK where the sun […]

August 8, 2014 | By Marek Pawlowski | 2 comments

Close yet digitally unseen

Google Now recently gained the ability to search your email for hotel reservations and automatically suggest restaurants near where you are staying. Microsoft’s Cortana has integrated with Foursquare to do something similar. Both hold the promise of greater convenience enabled by digital technology. Indeed, I’m sure it won’t be long before both are capable of […]

July 30, 2014 | By Marek Pawlowski | 3 comments

Voicemail on future smartphone experiences

The Voicemail on future of smartphone form factors

The last three years of smartphone progress can be described in one sentence: faster processors driving bigger screens with more pixels. For users, there is little real world functional difference between today’s flagship products and 2011 devices such as the iPhone 4S and Samsung Galaxy SII. There have been incremental improvements across the board, but […]

July 18, 2014 | By Marek Pawlowski | 2 comments

Google Glass is a welcome experiment in bad user experience

Google Glass - you might look like marginally less of an idiot than you feared

Google Glass remains confined to a small niche of customers because the technology is unreliable, the features unappealing for most users and the price too high. In time, technological progress will solve issues of reliability and price, but far less certain is whether Glass will ever achieve the balance of utility, ease and satisfaction required […]

July 11, 2014 | By Marek Pawlowski | 3 comments

A model for nurturing ideas as the life blood of agencies

Virtuous circle of ideas: the MEX model for agencies

Ideas are the currency of all agencies, from user experience to graphic design. The efficiency with which an agency creates, applies and delivers those ideas to clients is what differentiates it from its competitors. An agency may invoice for an hourly rate or completion of a project or the use of facilities, but these are […]

July 7, 2014 | By Marek Pawlowski | 6 comments

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