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Microsoft’s multi-touchpoint machine starts to move

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Microsoft’s multi-touchpoint machine starts to move

Theoretically, of course, Microsoft should be well placed to embrace and lead the next generation of multi-touchpoint digital experiences. It has always had interests in a broad range of computing platforms, from its heartland of the PC to the Xbox games console.

However, time and again it has failed to capitalise on this breadth, struggling to find a unifying vision for these individual fiefdoms.

At last there are signs of change and they have become more frequent and significant sin…

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Showing users how they shaped an outcome

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Showing users how they shaped an outcome

I opened up Google Drive this morning and there it was: a little pop-up telling me the ‘Incoming’ menu item had been changed to ‘Shared with me’. ‘Incoming’ had been a minor irritation for me personally, and I know of several others who have experienced varying degrees of confusion over this since Google introduced the concept. I found myself pleased to see the change, and all the more so because Google had taken the time to tell me it had been changed based on user feedback: ‘You spoke, we…

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Video: Markus Hohl’s #mexsession on changing customer experience at scale for a big network operator

Successful and sustained user-centred innovation is a challenge even in small scale projects, but all the more so when trying to implement it within large and traditionally slow-moving corporations. Markus shares his first hand experiences of driving real UX improvements at one of the world’s largest network operators, offering insight into how and when to achieve support among senior operational management, making the best of existing processes to deliver new in…

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The demise of smarter rectangles

When a man like Sundar Pichai, responsible for the platform powering the majority of the world’s mobile devices, speaks up, one does well to take note. Android is understood today in the context of how well it performs on the little slabs of plastic, metal and glass we call smartphones and tablets. It is easy to mistake these devices, Android and otherwise, as an industry in themselves – the ‘mobile industry’ which will gather for its annual jamboree in Barcelona next week.

However, in hi…

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Video: Arun Vasudeva’s #mexsession on building multiple experiences within content consumption

As media evolves into a changing, dynamic entity accessed from numerous different touchpoints, the challenges of experience design multiply. Arun Vasudeva’s session draws on his experimental work with one of the world’s largest publishers to combine media formats, and push beyond to create wholly new digital experiences where users can shift between modes of behaviour – from communicating to exploring – while remaining within the same overall content consumption …

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Meet the #mex15 speaker: Jonathan Mitchener

Jonathan continually surprises with his insights into the link between understanding user behaviour and driving large scale economic change through digital industry. Drawing on years of practical experience with research, he now helps shape the UK’s approach to user-centred innovation in ICT, including funding schemes to support UX. He comes to MEX to engage in ongoing discussion with the community about the themes and approaches which will enable the UX industry to thrive in the UK.

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Video: Giles Colborne’s #mexsession on illusions of efficiency in UX

Giles Colborne’s March 2014 talk at MEX challenges preconceived notions about time and efficiency. Drawing on years of experience leading cx partners, the UX agency he founded, Giles’ explores a broad and compelling array of references to show how users think about speed and latency. He goes on to explain the advantages of different methods for tracking these often illogical user reactions and turning them into delightful customer experiences, grounded in the r…

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Meet the #mex15 speaker: Rory Southworth

Rory’s skill lies in mastering complex processes from the cutting edge of user research and translating the techniques into concise, usable lessons. In addition to his broad personal design interests, his position at the intersection of academia and industry makes him an ideal choice to keep the MEX community up-to-speed on the latest ways of understanding user behaviour.

The diversity of participation at MEX is one of its defining characteristics, ensuring each event is enriched …

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Video: Rich Clayton’s #mexsession on UX at the intersection of physical & digital

When Rich Clayton took on the role of Creative Director at Loaded Magazine, it was a publication adrift – in need of both a new content direction to reflect the evolving tastes of its community and a new delivery experience to reflect the multi-touchpoint way in which readers now consume across physical and digital channels. In this 30 minute video recorded at MEX in March 2014, Clayton shares how his background in user-centred design helped chart a new course f…

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Meet the #mex15 speaker: Patrizia Bertini

Patrizia is one of the few facilitators we’ve come across who challenges participants not just with new subject matter, but by introducing genuinely new ways of thinking. At MEX she will use a range of ‘serious play’ techniques to explore how the process of understanding user behaviour must evolve and become more participatory as we seek to build to a new class of digital experiences.

Her session at MEX in March 2015 starts a much-needed dialogue about the degree to which users ar…

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