Intro to user research in 4 videos: better interviews to generative techniques

Intro to user research in 4 videos: better interviews to generative techniques


Rory Southworth’s video series of 4 ‘lightening’ sessions on user research starts with the basics of how user insights drive better design decisions and goes on to explain a range of techniques for delving deeper into user motivations.

Each of the 4 sessions is supported by case study examples of user research applied in context and a selection of the frameworks Rory has found useful in his work.

Read more about Rory Southworth on his LinkedIn profile.  The sessions were recorded at MEX/15 (tickets and details for MEX).

1/ Introduction & overview

2/ User interviews

3/ Effective observing

4/ Generative techniques & summary

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