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Stat Spot: How does e-book adoption affect purchasing of traditional books?

11% 11% of e-book readers no longer buy any traditional books, while 8% rarely buy paper books and 30% prefer to buy e-books, according to a January 2010 survey by the Book Industry Study Group (BISG).

Source: BISG/Mobile Opportunity

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About the author
Marek Pawlowski Marek Pawlowski is the founder of MEX. Since 1995, he has focused the MEX business on helping digital industries to develop better, more profitable products through improved understanding of user behaviour with mobile devices and wireless networks. MEX is best known for its events, research and consulting, which balance commercial, technical and user insights to define the future of mobile user experience. Web http://www.pmn.co.uk/mex/ | Email mp@pmn.co.uk
Posted on
2 March 2010
Categories
Stat Spot