Roger Andersson Reimer, co-founder and UX Director of Swedish design agency TOPP, talks to Marek Pawlowski, founder of MEX, about multi-touchpoint experience design. The discussion includes TOPP’s emergence from the history of TAT and Blackberry, their work on wearables for Samsung and Pins Collective, design tools for next generation distributed experiences and the roots of Roger’s design education.
On this edition
Sound & tactility are as important to a brand’s identity as appearance
Small moments of interaction design have disproportionate power to define the overall user experience.
Consider pinch to zoom. There was a time when it was novel, now it is innate. The speed at which it has become part of human behaviour tells us, with the benefit of hindsight, how effective it was in channelling latent paths of acceptance within the brain.
By looking at other examples – from the likes of Apple, Blackberry, Nokia and Huawei – we may discern the common characteristics wh…
Seeds is where design agency Sennep experiments with digital materials, from animated typography to playful exercises in motion graphics. They’re beautiful and engaging, as well as providing insight into the creative team’s thinking.
Each Seed is available for publication exploration. In some, there is a direct and obvious link with subse…
Can technology draw us closer to our physical environment? The rollout of ‘tap to pay’, the growth of beacons and embedded digital intelligence (IoT) challenges everyone, from automotive manufacturers to retailers, to consider the user experience of interacting with smart physical objects.
One of the design challenges at MEX/15, facilitated by Alex Guest, asked a team to investigate and define the principles of proximity interactions. The challenge was deliberately broad, but grounded in …
As 2015 draws to a close, I’ve chosen 5 of the most enduring memories I’ll take with me from another year of MEX research. Some are new and digital, others old and analogue; all have shaped the way I think about customer experience for our event programmes, client engagements and publishing.
Expanding the interaction canvas to multiple touchpoints
The notion of devices as individual UI silos is being replaced by interactions which unfold seamlessly across multiple touchpoin…