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Yibu toy concept shows power of design intersections

Part of a new MEX series highlighting compelling case studies which catch our eye. Follow @mexfeed or by signing-up for the weekly email newsletter.

Yibu, a FrogLabs project, is a multi-touchpoint experience which combines five wooden toys, sensors and an iPad into a game played out in physical space.

“The initial point of the project was how do we transform sensors into something playful. Normally we look at sensors as something which give you numbers or graphs. In order to make it under…

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Design Talk 28. Roger Andersson Reimer, co-founder, TOPP; multi-touchpoint design

Roger Andersson Reimer, co-founder and UX Director of Swedish design agency TOPP, talks to Marek Pawlowski, founder of MEX, about multi-touchpoint experience design. The discussion includes TOPP’s emergence from the history of TAT and Blackberry, their work on wearables for Samsung and Pins Collective, design tools for next generation distributed experiences and the roots of Roger’s design education.

On this edition

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How to choose scalable customer experience metrics

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How to choose scalable customer experience metrics

Part of a new MEX series highlighting compelling case studies which catch our eye. Follow @mexfeed or by signing-up for the weekly email newsletter.

Our case study of the week is this long-form article from Ericsson’s research team, offering a blueprint for scaling customer experience measurement to massive networks while retaining individual-level detail.

This is a macro challenge in the world of experience design, as large companies struggle to balance the depth of insight from small …

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Why are these mobile interactions from Apple, Blackberry, Nokia & Huawei memorable?

Small moments of interaction design have disproportionate power to define the overall user experience.

Consider pinch to zoom. There was a time when it was novel, now it is innate. The speed at which it has become part of human behaviour tells us, with the benefit of hindsight, how effective it was in channelling latent paths of acceptance within the brain.

By looking at other examples – from the likes of Apple, Blackberry, Nokia and Huawei – we may discern the common characteristics wh…

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Defining user experience in the cold light of day

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Defining user experience in the cold light of day

I went into the kitchen to grab something from the fridge. It was late evening and I made my way through the darkness. Then I opened the fridge door and released the light.

I wondered, at that moment, when it was that the light got into the fridge. Which was the very first fridge to provide automatic illumination? So I did a little noodling on the internet, and came up with nothing, except that Frigidaire seemed to be a major innovator in household electrical goods throughout the 1950s…

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Sennep’s playful exploration of digital design materials

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Sennep’s playful exploration of digital design materials

Part of a new MEX series highlighting compelling case studies which catch our eye.  Follow @mexfeed or by signing-up for the weekly email newsletter.

Seeds is where design agency Sennep experiments with digital materials, from animated typography to playful exercises in motion graphics.  They’re beautiful and engaging, as well as providing insight into the creative team’s thinking.

Each Seed is available for publication exploration. In some, there is a direct and obvious link with subse…

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Planning for the intensity of empathy in user research

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Planning for the intensity of empathy in user research

Part of a new MEX series highlighting compelling case studies which catch our eye.  Follow MEX @mexfeed or by signing-up for the weekly email newsletter.

Benjamin Earl Evans‘ ‘How to avoid UX burnout‘ is a departure from our recent case study picks, focusing not so much on the tangible results of a project, but rather how creating those results affected the practitioner.

Evans’ establishes early on that he regards ‘burnout’ as being distinct from ‘creative block’. I am inclined to agre…

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