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Submitted: May 8th, 2009
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Designed by... Tiny Pictures Inc.
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The user Radar is targeted to young consumers between the ages of 14 to 30 principally those with cameraphones. The experience Radar is a leading mobile social media service for real-time sharing of pictures, videos and conversations from your mobile phone. Radar is about experiences shared in the moment with friend, providing an instant visual update of the things you’re doing, while you’re doing them. |
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Designed by... Phil Ohme
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The user The Introducer is primarily targeted at social influencers those “movers and shakers” that have large and active circles of influence. They are frequently the connector at social gatherings where they know everyone but not everyone knows each other. They lead teams and friend groups and consider themselves a trendsetter. Constant invitations for parties exhibits beer tastings concerts and other events emanate from them. They are elite status on http://yelp.com and have 100s of Twitter followers and Facebook friends. The one as they say “with connections”. The experience The Introducer takes the pain out of introducing two people (that you know) to each other. They don’t know each other but should, and you are the one to make that happen. For example, these two folks are both interior designers, or they could both be avid runners, amateur photographers, etc. Current methods include inviting […] |
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Submitted: May 8th, 2009
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Designed by... ribot
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The user At the end of each month Xavier looks at his online bank balance and wonders where all his money has gone. Going through the figures it's easy to see where all the big memorable purchases come from but it's hard to determine how the little purchases have added up to such a figure. Xavier wants to keep a better track of his expenditure and better realise where he is really spending all his money. Xavier needs to be kept motivated to add his expenses as the month goes on. A playful mobile app combined with a subtle "gaming" element would help to ensure that his extra little bit of effort is rewarded. As a result his loyalty to the product would grow and through greater use his perceived product value increase. The experience Little Spender has been designed with people like Xavier in mind, allowing him to add his expenses through micro experiences on his mobile device. 10 seconds to launch and add an expense, followed by a quick tilt of the screen to see glance-like visuals of expenses added so far. |
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Submitted: May 8th, 2009
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Designed by... Qirfiraz Siddiqui
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The user Muslim faithfuls are required to pray 5 times a day during 5 specific slices of time depending on the sunset & sunrise timings of their current location. Our application envisages 3 different methods to use cellular phones for accessing these location-based prayer timings. North America & Europe’s vicinity to north pole makes it difficult for jet-age muslim travelers to keep track of their prayer timings which are always determined according to local sunrise & sunset timings. For example typically afternoon prayers are performed around 7 hours after the morning prayer. However if a person travels from New York to Seattle then the difference will become over 10 hours. Reverse travel will shorten this difference to just 4 hours. Azinfo completely solves this time-keeping problem. The experience Our application envisages 3 different methods to use cellular phones for accessing these location-based prayer timings: |
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Submitted: May 8th, 2009
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Designed by... Ben Medlock
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The user Brian has been in meetings all day. His Blackberry keeps buzzing with a new email as his mobile flashes up another missed call. He is a 21st Century man; a successful professional under pressure for results someone who expects a lot from others and demands everything from his technology. As he tries to type another sly email on his Blackberry during the meeting he has that familiar sinking feeling: Why is it so frustrating to type quickly on a mobile or edit a document on the move? Why are the buttons so small? Isn’t there a better way to enter text on a mobile? The experience TouchType Express is the technology Brian has been looking for. It transforms text entry allowing users to simply select their next word rather than type in every character. |
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Designed by... Aaron Rustill
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The user Laura is a mother with two children (Kirsten aged 13 and David aged 16) she works part time in a hospital while organising the household and taking her children to school everyday. Her husband works in Dubai as a mechanical engineer and is away from home for months at a time and as a result Laura has the responsibility of maintaining daily life for her and her children. When buying into products and services she specifically looks for ways to simplify her already hectic life. One example of this is that she has the same digital television and internet provider and receives only one bill for the two services. Laura currently has a basic Nokia mobile phone that she uses to text and email. She had a more premium handset but lost it several months ago. She hated having to retrieve all of her numbers loosing messages from her children and irreplaceable images that her husband had sent her from Dubai. She never got round to backing up the data onto the computer because it was slow and awkward to do so. Laura also pays her children’s mobile phone bills. She’s a hard working family woman who seeks simplicity in her hectic lifestyle. The experience Digitag is a concept based on technology that will emerge in five to ten years from now. It’s a completely new way for users to view mobile phones and the data they carry. Digitag mobile phones have a unique product identification code and it is encrypted and contains the user’s biometric data in the form […] |
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Submitted: May 8th, 2009
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Designed by... Keyur Sorathia
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The user For the target user I have designed would be: - likes to be continously updated about what is happening in her friends' life if someone is gone somewhere she is aware of it if someone has done something she knows what is happening - is interested in knowing what is happening in other people life - likes to chat talk interesting things share hobbies meet friends make fun gossip etc - likes to be in touch or be connected with all friends colleagues family members etc The experience This is a mobile application that has two interesting features - a touch-based 3D interface and phone-book-based social networking. The idea is to enhance the experience to navigate through a phone book. It shows more contacts at the first glance than a the usual list. The contacts in the phone book are arranged around a […] |
The Awards
The MEX Mobile User Experience Awards are the premier awards for the mobile user experience community. The Awards are announced at a special evening reception on the first night of the MEX Conference in London each year, attended by 100 of the leading thinkers in mobile telecoms. Further information...
Latest entries
> The Introducer
> Little Spender
> Azinfo by CellSoul
> TouchType Express
> Digitag
> My World - A complete new path for social sharing and networking
> Moblyng Games
> Guide Box
> Innovative Design Device for Content Creating Consumers










