We invited Nicholas to MEX because of his vast strategic experience in driving the evolution of media formats, which will help provoke new ideas in MEX Pathway #2. Nicholas has had a transmedia career working in newspapers, radio, television and new media. For the past eight years he built ITN’s multimedia proposition from scratch into a successful stand alone business, always making sure the company was in the forefront of latest thinking. Under his leadership ITN was the first with video news on 3G, first with a made-for-mobile video news channel and among the leaders to switch from paid-for models to advertising funded. He left ITN last year to work on new ventures after more than 30 years in various corporate roles. Prior to his new technology conversion in 2002 Nicholas ran radio stations LBC and News Direct and before that was Programme Controller at Capital Radio. During ten years at Capital where he carried out a number of roles he was also responsible for starting an award-winning evening news and showbiz programme The Way it Is.
Nicholas Wheeler speaks at MEX on 30th November – 1st December 2011 in London.