News from MEX
The MEX initiative has never been busier. Here’s an update on all the latest happenings in mobile user experience.
2 weeks to MEX
Final prep is underway for the 12th international MEX in London on 26th – 27th March. It is our best yet. Take a look at the full agenda to see what we’ve planned. There are just a few tickets (£1499) left to join 100 deep thinkers for 2 days of sharing best practice, creating new ideas and building your network – register before they sell out.
Thinking aloud
We’ve published new essays: Andrew Muir Wood has written ‘100 years of slate-itude‘ on form factor innovation and ‘A failure of insight?‘ on user research techniques. There’s also my piece on the challenges of multi-touchpoint experiences, entitled ‘Designing beyond individual product boundaries‘. These essays are part of our ongoing MEX Pathway initiatives, designed to encourage new thinking. Feedback very welcome.
30 best MEX videos
Have you been watching the video series of our 30 favourite MEX Session speakers? See them all on the MEX blog: insight from the most creative people in digital experience.
Under the Mobile World Congress hype
We wrote a series of UX insights from the industry’s annual jamboree: Mobile World Congress in Barcelona. Hidden amongst all the trade show hype were some innovations which could influence the mobile experience in a couple of years.
Dinner with friends
In other news, we hosted a MEX dinner in Barcelona for 12 friends, who also happened to be leading thinkers in UX from device manufacturers, network operators, consumer brands, design agencies, investors, social ventures and software companies. A menu of extraordinary sushi, curated for us by the chef, provided a backdrop for sharing ideas and planning future digital experiences. We had some delightful feedback, so much so, we’ll be organising more of these dinners soon – look out for an invitation.
Working with Brunel University
The wonderful Made In Brunel team wrote about the close partnership between MEX and Brunel University, which sees 12 more young designers participating at MEX in March. We’re working more closely than ever with Brunel, where final year students Ollie Taylor and Heather Park have been co-ordinating MEX trend research among their colleagues and helping to shape future MEX Pathways.
Welcoming a new sponsor
We’re also delighted to announce a new MEX Innovation sponsor: the Creative Industries Knowledge Transfer Network. They join Pathway sponsor ICTKTN and our Evening reception sponsor Qualcomm. There’s still an opportunity to become a sponsor for our March event – find out how.
Creativity in progress
Finally, we’re working with Shellsuit Zombie and some talented members of their network on new creative initiatives at the MEX event, including print, reporting and photography.
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