Stat Spot: Satisfaction relative to handset price


>$300

Customers in the US paying more than USD 300 for their handset are the most likely to be satisfied with their purchase according to data from M:Metrics. PMN asked M:Metrics to rank handset satisfaction on a 10 point scale according to the price paid by the customer. The graph below shows the percentage of customers awarding the 3 highest satisfaction ratings across various price categories. Interestingly, those given free handsets were the least satisfied of all – there’s no pleasing some people! Source: M:Metrics

Satisfaction relative to handset cost

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