behaviour
TagThe greater the perceived need for 'gamification', the more likely the core proposition is misaligned with user behaviour
Video: Arun Vasudeva’s #mexsession on building multiple experiences within content consumption
As media evolves into a changing, dynamic entity accessed from numerous different touchpoints, the challenges of experience design multiply. Arun Vasudeva’s session draws on his experimental work with one of the world…
Video: Giles Colborne’s #mexsession on illusions of efficiency in UX
Giles Colborne’s March 2014 talk at MEX challenges preconceived notions about time and efficiency. Drawing on years of experience leading cx partners, the UX agency he founded, Giles’ explores a broad and compelling …