Video: Arun Vasudeva’s #mexsession on building multiple experiences within content consumption

As media evolves into a changing, dynamic entity accessed from numerous different touchpoints, the challenges of experience design multiply. Arun Vasudeva’s session draws on his experimental work with one of the world’s largest publishers to combine media formats, and push beyond to create wholly new digital experiences where users can shift between modes of behaviour – from communicating to exploring – while remaining within the same overall content consumption experience.

Arun Vasudeva (@arunmv) spoke at MEX in September 2013.

Details and tickets for MEX:

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