Categories: Design Competition

Awards Entry: London Mobile Journey Planner

We have done a complete re-design of the Transport for London Mobile Journey Planner, a way-finding tool for WAP delivery, to be built in XHTML. We chose WAP and XHTML because of its ubiquity and the lack of need for download and installation–a very practical choice. We compromised and innovated to work around the limitations of the XHTML user experience, while leveraging the brand strength of TfL’s desktop web site.

Marek Pawlowski

Marek Pawlowski is the founder of MEX. Since 1995, he has focused the MEX business on helping digital industries to develop better, more profitable products through improved understanding of user behaviour with mobile devices and wireless networks. MEX is best known for its events, research and consulting, which balance commercial, technical and user insights to define the future of mobile user experience.

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Marek Pawlowski

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