Categories: Insight

Sendo licenses Insignia framework for Z100 smartphone

Insignia has announced that Sendo, the British handset manufacturer, has licensed its Mobile Foundation software for inclusion on the Z100 Microsoft smartphone. Mobile Foundation is a J2ME-compatible application provisioning system, enabling users to download and run mobile Java applications supplied by network operators.

Sendo’s Z100 was announced at the 2001 GSM World Congress, nearly two years ago, and is set to be the first smartphone to run Microsoft’s Smartphones 2002 operating system when it is introduced in the next few months. Microsoft has been promoting .NET as the framework for developing and provisioning mobile applications, but operator demand for J2ME-based solutions has forced Sendo to include the technology in the Z100. The tri-band GPRS handset will have a 65,000 colour TFT screen and PIM, communications and media applications.

“Insignia’s Mobile Foundation is fully optimised for Microsoft platforms and we are impressed by Insignia’s fast integration of their software in our Z100 Smartphone,” said Susan Macke, Sendo’s VP of Smartphones. “It fulfills the requirements of our customers, the mobile operators, while not delaying our time to market. Since we expect that the majority of our future phones will include Java enabling software, we are pleased to have been able to reach an agreement with Insignia.”

Marek Pawlowski

Marek Pawlowski is the founder of MEX. Since 1995, he has focused the MEX business on helping digital industries to develop better, more profitable products through improved understanding of user behaviour with mobile devices and wireless networks. MEX is best known for its events, research and consulting, which balance commercial, technical and user insights to define the future of mobile user experience.

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Marek Pawlowski

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