March 2015
Understanding why the $17,000 Apple Watch is small fry
Mainstream media, understandably, has made much of the notion some customers may choose to spend $17,000 on an Apple Watch. However, this is a market which already exists – very profitably – for luxury goods companies. Indeed, there are customer…
Introduction to the 15th international MEX
MEX has entered its 10th year as an initiative and today sees the 15th edition of the event convened in London. User-centred design, however, teaches us to be wary of numbers without context – and rightly so. Why then do these otherwise arbitrary…
Ordnance Survey sponsors MEX
Ordnance Survey, Britain’s mapping agency, is sponsoring MEX, the 2 day gathering dedicated to defining best practice and uncovering new ideas in digital experience.
The engagement aligns with a key MEX theme – the concept of location – and how…
MEX15 sets out to define the future of UX
Next week sees the 15th edition of MEX, entitled ‘Under the skin of user experience‘.
It is a 2 day gathering in London where a diverse mix of designers, technologists, strategists and investors convene with a common goal: defining the future o…
The feel of paper, the convenience of bytes
I buy one newspaper a week, the Weekend FT. I suppose it is partly because I enjoy walking to the shop to buy it on a Saturday morning and partly because I like the feel of turning the improbably large pages at the breakfast table. It is an illo…
Microsoft’s multi-touchpoint machine starts to move
Theoretically, of course, Microsoft should be well placed to embrace and lead the next generation of multi-touchpoint digital experiences. It has always had interests in a broad range of computing platforms, from its heartland of the PC to the Xbo…
Showing users how they shaped an outcome
I opened up Google Drive this morning and there it was: a little pop-up telling me the ‘Incoming’ menu item had been changed to ‘Shared with me’. ‘Incoming’ had been a minor irritation for me personally, and I know of several others who have expe…
Video: Markus Hohl’s #mexsession on changing customer experience at scale for a big network operator
Successful and sustained user-centred innovation is a challenge even in small scale projects, but all the more so when trying to implement it within large and traditionally slow-moving corporations. Markus shares his …