Categories: Insight

Ericsson wins Chinese MMS contract

Ericsson is to supply at least two of China Mobile’s multimedia messaging service centers (MMSCs) under a two year agreement announced today.

China Mobile is planning to create four MMSCs in the world’s largest mobile market. Ericsson will supply the technology for centres in Shanghai and Guangzhou. The agreement includes implementation, integration and two years of support services. It is unclear as yet who will be awarded the contracts for the Beijing and Wuhan centres, but Jan Malm, President of Ericsson China, emphasised the strategic importance of securing a position in China Mobile’s infrastructure.

“It is strategically important for Ericsson to have footprint in China Mobile’s service network, which will keep Ericsson in a more favorable position in China Mobile’s service and network migration process. Ericsson’s solutions meet China Mobile’s both technical and business requirements in system design and construction. Understanding customers’ demand was the key factor for Ericsson to win the contract,” said Malm.

Marek Pawlowski

Marek Pawlowski is the founder of MEX. Since 1995, he has focused the MEX business on helping digital industries to develop better, more profitable products through improved understanding of user behaviour with mobile devices and wireless networks. MEX is best known for its events, research and consulting, which balance commercial, technical and user insights to define the future of mobile user experience.

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Marek Pawlowski

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