MEX Notes: BERG’s James Darling prototypes bus interface with quiet design techniques

  • Source article: BERG's James Darling prototypes bus interface with quiet design techniques
  • MEX note: MEX alumnus Andrew Muir Wood shared this article from James Darling at BERG, explaining how he prototyped a simple application to show the status of London buses. Transport for London tracks 8500 buses around the city using GPS and, with a bit of tinkering, Darling found a way to tap into the data. He deliberately kept the interface as simple and unobtrusive as possible, using quiet design techniques to create a simple web page which could be refreshed every 15 minutes on the e-ink display of a Kindle (or any other device with a browser).

    Darling then taped the Kindle to inside of BERG's office door, providing the team with an at-a-glance display of the buses expected at their local stop. The primary objective of the design was to harness the power of the network without taxing the users' attention: information on demand, rather than demanding information.

    Read the original article for some interesting photos of the application being used in situ.

Marek Pawlowski

Marek Pawlowski is the founder of MEX. Since 1995, he has focused the MEX business on helping digital industries to develop better, more profitable products through improved understanding of user behaviour with mobile devices and wireless networks. MEX is best known for its events, research and consulting, which balance commercial, technical and user insights to define the future of mobile user experience.

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