Multi-touchpoint experiences evolve from data sharing to seamless interactions

Multi-touchpoint experience design is evolving from simple background data sharing to seamless interactions. For instance, swiping to unlock a phone screen could be reflected in real time on a wall mounted display. — James Haliburton, CEO, Topp speaking at MEX14

The move from designing experiences which live within the confines of a single device to experiences which flow seamlessly across a wide range of touchpoints is one of the major challenges facing digital industry. While cloud storage is enabling users to access their data from a variety of different devices, true multi-touchpoint experiences which combine several elements into an experience greater than the sum of their parts, remain rare.

Extracted from the MEX14 report, a complete package of 20 session videos and 4500+ word summary of all the UX insights from the March 2014 MEX event, available to buy with instant access.

Marek Pawlowski

Marek Pawlowski is the founder of MEX. Since 1995, he has focused the MEX business on helping digital industries to develop better, more profitable products through improved understanding of user behaviour with mobile devices and wireless networks. MEX is best known for its events, research and consulting, which balance commercial, technical and user insights to define the future of mobile user experience.

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