Chair made from re-used barrels (Photo credit: https://sites.google.com/site/googlingburkina/week-2/poor-newson)

Comparative insight is one of the techniques employed at MEX to help people think differently about a subject. It is particularly important in areas where the mobile industry itself has made relatively little progress, such as the work we’re doing on Pathway #7, entitled ‘Express sustainable values in user experience‘.

Franco Papeschi, facilitator for Pathway #7, at the May 2011 MEX, shared this story about a chair made from old barrels, created by a local craftsman in co-operation with an Italian designer, Giovanni Innella, working in Burkina Faso.

Alassane’s business transforms the barrels into watering cans, but the visiting designer works with him to create a chair using the same techniques.

It picks up on several themes which may help the mobile industry develop ideas for sustainable values, such as the re-use of existing materials, tapping into local craft knowledge and using communications networks to source global inspiration.

Marek Pawlowski

Marek Pawlowski is the founder of MEX. Since 1995, he has focused the MEX business on helping digital industries to develop better, more profitable products through improved understanding of user behaviour with mobile devices and wireless networks. MEX is best known for its events, research and consulting, which balance commercial, technical and user insights to define the future of mobile user experience.

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