Categories: Stat Spot

Stat Spot: Reasons for lower mobile phone ownership among females

42% 300m fewer women own mobile phones than men in low- to middle-income countries, but the reasons are rather different than one may imagine. Just 3% cite a lack of spousal permission as the reason, while a further 3% say it is because they are afraid of the technology. However, the largest single reason is still the cost of handsets, cited by 42% of those who don’t yet own a phone. Other reasons include a lack of demand because everyone they want to talk to can be reach locally (20%) or they are happy with their fixed telephone (10%).

Source: GSMA/Cherie Blair Foundation (PDF Link)

Marek Pawlowski

Marek Pawlowski is the founder of MEX. Since 1995, he has focused the MEX business on helping digital industries to develop better, more profitable products through improved understanding of user behaviour with mobile devices and wireless networks. MEX is best known for its events, research and consulting, which balance commercial, technical and user insights to define the future of mobile user experience.

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