Opinions, ideas and new thinking

Experiences should be self-evident in their natural environment

Busy commuter stations are hardly conducive to good experiences, but standing at London's Kings Cross yesterday, I was particularly struck…

12 years ago

Designing for the intensity of the future

https://www.youtube.com/watch?v=V1rlGILzpeM At the frontier of digital, the industry is poised to ask a new question of its users: how do…

12 years ago

OnePlus’ impersonal yet over familiar marketing

The marketing email began "Dear fanboy/girl..." and went down hill from there. OnePlus, of course, will never be short of…

12 years ago

Retail user experience & permission to browse

I was early for a meeting and found myself on a London street full of homeware showrooms. I'll admit my…

12 years ago

Saying what you mean, meaning what you say

Apple sent me an email today, along with presumably several million other customers. The message I took away from it:…

12 years ago

Forcing innovation at Nokia

By virtue of the legal agreements resulting from Microsoft's acquisition of its devices and services business, Nokia finds itself in…

12 years ago

User story: the Postmistress and her Lumia

It speaks to the modest success of Windows Phone that to see one in the wild still feels rare. I…

12 years ago