Taptu is a new direct-to-consumer mobile search engine service.
The service has been designed and engineered specifically for a mobile phone – providing search that is relevant and optimised for a mobile device.
A key objective is to create a simple mobile search service for consumers – user experience is core to the company strategy.
The service is browser-based and designed to work on all handsets available today.
The service has features including the display of ‘content summaries’ for search results and a sharing feature that enables users to share content they find with friends.