observations

User story: iPads and heirlooms

They were seated close to each other around an old, circular wooden table at the back of the café. Two…

9 years ago

User story: Hello Grandma!

The waterside has a magnetic draw. It pulls people down to the quay: young and old, tourists and locals alike.…

11 years ago

Experiencing the Apple Watch at retail

The Apple Watch occupied about 20 times more floorspace than the new MacBook when I visited the company's Regent Street…

11 years ago

Retail user experience & permission to browse

I was early for a meeting and found myself on a London street full of homeware showrooms. I'll admit my…

12 years ago