omnichannel
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Festive failings reveal cracks in multi-channel retail UX
There was a sense of desperation creeping in. I’d started ignoring those seemingly innocent and yet surprisingly consequential ‘Tick here if you’d prefer not to receive…’ boxes, simply because they were too small and awkward to navigate. By the …
Video: Toni Laturi’s #mexsession on multi-touchpoint UX for sports fans
Building multi-touchpoint experiences which unfold across several screens – from TVs to smartphones – challenges designers to think about what happens in the conceptual gaps between devices. It requires a different approach to user research and in…