Opinions, ideas and new thinking
CategoryTrusting the digital filters in front of our eyes
We do not see what we see, we see who we are. Seeing is never a passive act, the mind introduces filters which alter our perception. Perhaps fear of surveillance will give way to a recognition computers are more objective than humans? — Flori…
It’s not about you: why Beats caught Apple’s eye
I don’t like Beats as brand, nor do most of the people I know. They make garish products which lack technical sophistication and cost too much. Like most who’ve written commentary of Apple’s acquisition, I don’t understand why consumers pay …
Liberate your UI from the frame
User interface design for personal digital devices has always been 2D and constrained within a frame, such as the screen bezel, from desktop computers positioned a few feet away to handheld mobile devices. What happens when you remove the fram…
Multi-touchpoint experiences evolve from data sharing to seamless interactions
Multi-touchpoint experience design is evolving from simple background data sharing to seamless interactions. For instance, swiping to unlock a phone screen could be reflected in real time on a wall mounted display. — James Haliburton, CEO, Topp …
Failing to engage users through NFC, QR & SMS
What’s wrong in the photo above?
To provide some context, it is a scene I encountered on a train journey in the UK, where there was an advertisement positioned on the wall facing my seat, accompanied by an ‘action point’ with an NFC tag, QR…
Choosing an appropriate call to action
I live in a rural area where the dominant demographic is retired people. To give you an idea of the community, one of the persistent issues faced by local government is funding the local bus service, because almost none of the passengers have…
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Trusting in the limited appeal of Google Glass
My name is Ivy Ross… I look forward to answering the seemingly simple, but truly audacious questions Glass poses: Can technology be something that frees us up and keeps us in the moment, rather than taking us out of it? Can it help us look up an…