Opinions, ideas and new thinking
CategoryWhat’s the biggest challenge facing mobile designers?
As we get closer to the 2009 MEX Mobile User Experience Conference on 19th – 20th May I’ve been asking key industry stakeholders to share their views on the big issues facing the mobile user experience community. At a Mobile Design UK meet-up ear…
Monetising the mobile user experience
MEX Manifesto no. 7 is all about the balance between monetisation and the purity of mobile user experience. How do we make products and services easier and more pleasureable to use, while at the same time deriving commercial benefit from these us…
MEX Inspirations for 20th April 2009
How did app stores forget the user experience?
It has been interesting to observe how much of the debate about application stores has been about the needs of the industry rather than the needs of the consumer. Amid all the discussion about Apple’s vetting policies, RIM’s minimum pricepoints a…
MEX Inspirations for 6th April 2009
How do we enhance mobile customer research methodology?
Ahead of the MEX 2009 conference, I want to dedicate this issue of the newsletter to exploring MEX Manifesto Statement #3, entitled ‘Customer research methodology must be enhanced to close the reality gap’.
The objectives of this article are tw…
Twitter competition to define mobile user experience
On 18th March we held a 1 day competition on Twitter (@marekpawlowski and #mex09), challenging industry pioneers to come up with the best definition of ‘mobile user experience’. The prize was a delegate pass, valued at GBP 1499, for the 5th annua…