Planning for the intensity of empathy in user research

Part of a new MEX series highlighting compelling case studies which catch our eye.  Follow MEX @mexfeed or by signing-up for the weekly email newsletter.

Benjamin Earl Evans‘ ‘How to avoid UX burnout‘ is a departure from our recent case study picks, focusing not so much on the tangible results of a project, but rather how creating those results affected the practitioner.

Evans’ establishes early on that he regards ‘burnout’ as being distinct from ‘creative block’. I am inclined to agree with his assertion that the former is a temporary feeling of fatigue resulting from an intensity of effort, which may still be attended by an overwhelming number of thoughts and ideas. Creative block, while linked, is characterised by an absence of ideas.

In searching for the source of his own burnout, he points to a quote from the designer Neville Brody:

“Digital design is like painting, except the ink never dries.”

It serves as a reminder that, for many – especially in-house teams – there is no such thing as ‘done’ in a user experience project. Unlike other creative endeavours, which are journeys with defined start and end points, digital user experience must be constantly iterated and refined to remain relevant. It is an exhausting thought, akin to beginning a never ending session on a treadmill.

Evans recognises that the specific type of empathy so important to user experience work can be especially intense for the practitioner. He goes on to provide practical advice on scheduling, allowing time for reflection and giving up on unhelpful notions of perfection.

There are 6 specific causes of UX burnout detailed in Evans’ work and he provides recommendations on how to overcome all of them. A thoughtful and useful contribution to the community, which turns a somewhat negative personal experience into a positive by sharing it with peers.

Part of a new MEX series highlighting compelling case studies which catch our eye.  Follow MEX @mexfeed or by signing-up for the weekly email newsletter.

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Marek Pawlowski

Marek Pawlowski is the founder of MEX. Since 1995, he has focused the MEX business on helping digital industries to develop better, more profitable products through improved understanding of user behaviour with mobile devices and wireless networks. MEX is best known for its events, research and consulting, which balance commercial, technical and user insights to define the future of mobile user experience.

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