April 2007
Where is mobile user experience today?
When we conceived MEX in 2004, we faced a constant challenge to raise awareness of user experience as an issue of strategic importance for everyone in the mobile telecoms industry. More often than not, companies would mistakenly assume that custo…
Strategies for when the wall comes down
Omar Bakhshi is a user experience consultant for media researcher iBurbia. He will speak on a MEX conference panel addressing the topic of tearing down the walled garden on Thursday.
Much of the recent debate about the value of mobile network …
Stat Spot: US pre-pay users
15%
…of US mobile users are on pre-pay tariffs. Source: Acision.
PMN and FierceMarkets partner for MEX conference
PMN and FierceMarkets are working together to raise awareness of mobile user experience at the MEX conference, 2nd – 3rd May 2007, London (www.pmn.co.uk/mex/).
The agreement includes joint promotional activities across FierceMarket’s network o…
Stat Spot: SMS usage worldwide
24
…is the average daily number of SMS sent by users in Asia surveyed by Acision (formerly LogicaCMG Telecoms). This compares with 6 per day in Europe and 2 per day in the US. Source: Acision.
The natural choice for search, advertising and everything else
I’ve often discussed the importance of contextual awareness in delivering a good mobile experience. This can range from understanding the user’s physical environment to knowledge of their brand preferences. Quite simply, the more you know about …
PMN Handset Industry Dashboard Q1
We use our own ‘dashboard’ system to keep track of the performance of the four major handset manufacturers from quarter to quarter, tracking metrics such as unit shipments, profit margins and average selling prices. It is a useful tool for supply…
Stat Spot: BlackBerry outage
12 hrs
…is the estimated time RIM’s BlackBerry email service was affected by a service outage yesterday. BlackBerry users across North America experienced problems sending and receiving email from their devices, causing widespread discontent…