At a time when news consumption has never been higher, Jérôme Le Feuvre considers how the nature of users’ engagement with content is changing. Le Feuvre talks about interface design patterns for news, understanding user intent and how new digital touchpoints, such as smartwatches, may influence attitudes to media. Le Feuvre was the CMO of News Republic when the talk was recorded, prior to the company’s acquisition by Cheetah Mobile in 2016, when he became Managing Director for Europe and Head of Global News Operations.
Watch the talk on Vimeo: https://vimeo.com/124999334
Recorded at MEX, March 2015.